Did you know that Google.com was supposed to be Googol.com?
A domain name is quite powerful. A well-crafted one can quickly tell customers what your business is all about and also distinguish your brand from the others. To understand the importance of domain names and how to maintain them, Hosting Tribunal has come up with a detailed infographic on domain facts.
The infographic shows that even though the domain name system was invented in 1983, it wasn’t until 1985 when the first name was registered (symbolics.com).
Currently, there are over 1,500 top-level domains (TLDs) available with some of the most expensive ones being CarInsurance.com and LasVegas.com, sold for as high as $49.7 million and $90.0 million respectively.
TLDs fall in two categories: the generic TLDs (gTLDs) like .com, .net, and .org and the country code TLDs (ccTLDs) like .nl, .de, and .uk. The .cn for China is the largest in this category.
Since most people are interested in gTLDs, there was a 1.9 million approximate increase in .com and .net TLD registrations within the first quarter of 2018. This is quite understandable since generic TLDs tend to rank high worldwide while country code ones are restricted to a particular country.
Considering the fact that the domain name you choose can have an influence on SEO, which is important in helping your website rank high on search engines, you need to keep a few things in mind while picking one.
For instance, the domain name should be short without numbers and hyphens for easy remembrance. You also need first to ensure that the name you’ve come up with hasn’t already been trademarked by someone else to avoid copyright issues.
Further, you will need to register for “who is” privacy to prevent identity thieves from stealing your data. And much as it isn’t of much importance to include a keyword in your domain name today, it can still pay off if you have managed to grow your brand around this exact match domain (EMD).
For more on domain facts and how to effectively use them, check out the infographic below: